HERE ARE A FEW OF JOE GIRARD’S FAVORITE FUN MARKETING FACTS -2021

Shameema Azmeer

Just now·2 min read

Joe Girard laid claim to the title “The World’s Greatest Retail Salesman.” In fact, the Guinness Book of World Records bestowed that title on him for twelve consecutive years.

The numbers speak for themselves.

During his 13-year career (1963–1977) he sold more than 13,000 cars…averaging six cars per business day. On his best day, he sold 18 new vehicles, 174 in his best month and 1,425 in his best year.

Mr. Girard retired in 1977 at the age of 49 and at the top of his game. The pace of keeping everything running smoothly and all of his customers happy had taken its toll. But he didn’t leave the business. Instead, he took his show on the road, writing books, giving speeches and seminars preaching the gospel of ‘Customer Satisfaction” long before it became an industry byword.

Automotive Hall of Fame https://www.automotivehalloffame.org/

Here are few of Joe Girard’s favorite fun marketing facts — 2021

85% of people would rather provide an e-mail for an e-book over a tweet
Blogs are 63% more likely to influence purchase decisions than magazines.
Companies that blog more than 15 times per month get 5 times more traffic.
The average content length for a page that ranks in top 10 position is 2000 words.
If a post is greater than 1,500 words, it receives 68.1% more tweets and 22.6% more Facebook likes.
Articles with images get 94% more views.
Using videos on landing pages can increase conversions by 86%
Videos get 267% more links than normal posts.
58% of your audience will stop watching video within the first 90 seconds.
20% of people will read text while 80% of people will watch a video with the same exact content.
Viewers retain 58% of what they see but only 10% of what they read.
Average buyer consults 11 consumer reviews on the path to purchase

Joe Girard https://joegirard.ca/

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Content Tags: 2021 global marketing trends content marketing strategy conversational marketing customer experience global marketing trends Social Media content Joe Girard